CORPORATE PARTNERSHIPS

Forging meaningful connections between brands and the most vibrant sports fanbase in the Midwest.

True Partners

Your brand. Our resonance.

At Sporting Kansas City, our philosophy is to create meaningful relationships between our brands – lifting your product or initiative through a diverse set of strategies to attack all parts of your marketing funnel. And it all starts with a conversation. How can we leverage our connection to one of the best fanbases in the Midwest?

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300 Wyandotte St. Suite 300

Kansas City, MO 64105

Sporting Club & Sporting Kansas City

Our Brands + Venues

Sporting Club, Sporting Kansas City’s ownership group is committed to Kansas City. Their fingerprints can be found on a number of entertainment destinations, from bars and downtown event spaces to groundbreaking youth soccer facilities. Click on the buttons below to learn more.

Integrated Marketing

FAN TOUCHPOINTS

MEDIA & BROADCAST

Since Sporting Kansas City opened its world-class stadium in 2011, the club has been among the most requested national TV teams in MLS. All MLS matches now air worldwide with no blackouts on Apple TV MLS Season Pass.

DIGITAL & SOCIAL MEDIA

Sporting Kansas City is one of the Midwest’s most resonant sports brands on social media with engagement rates tripling national averages. Assets include native matchday social inclusion as well as custom partner content series featuring Sporting players.

IN-STADIUM

With more than 300 LED screens and several stadium neighborhoods, Children’s Mercy Park boasts opportunities to reach a diverse set of fan demographics. A perennial powerhouse when it comes to MLS attendance, our in-stadium partner advertisements and activations reach over 19,000 fans every home matchday.

YOUTH SOCCER

Sporting Kansas City’s youth soccer footprint covers more states than any other MLS club. With academy affiliates in Iowa, Nebraska, Arkansas, Indiana, Kansas and Missouri, your brand visibility far exceeds the Kansas City metro.

IN-MARKET PROMOTIONS

The Sporting Kansas City shield carries serious weight in our community. Official partners of Sporting Kansas City can leverage our mark and athletes to drive influence for their brands.

EXPERIENCES & COMMUNITY

Sporting Kansas City knows how to throw a party. We’re known in KC for creating memorable events – from boozy soirees on downtown rooftops to elegant charity galas on the pitch.

core to our brand

our partners

Sporting Kansas City is proud to partner with some of the most powerful, creative, and disruptive companies in the world. From passionate local upstarts to global icons, Sporting strategically aligns with more than 60 organizations.

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SPORTING KANSAS CITY

The crown jewel of the Sporting Club brand, Sporting Kansas City is among Major League Soccer’s winningest franchises. Owners of two MLS Cup Championships, four U.S. Open Cup trophies, and a bevy of individual awards, the club is renowned for its on-field success.

Compass minerals NATIONAL performance CENTER

Compass Minerals National Performance Center is a first-of-its-kind collaboration between a professional sports team, a national sports federation (U.S. Soccer) and a world-class sports medicine facility (Children’s Mercy). The $75 million state-of-the-art complex welcomes tens of thousands of visitors annually as a premier destination for the development of elite players, coaches and referees of all ages.

CHILDREN’S MERCY PARK

Often called the finest soccer-specific stadium in North America, Children’s Mercy Park has served as the home fortress for Sporting Kansas City since 2011. Located 20 minutes west of downtown Kansas City, Children’s Mercy Park seats over 19,000 passionate fans every home matchday. The stadium also hosts more than 200 events per year at its 16 unique event spaces within the venue.

compass minerals SPORTING FIELDS

Compass Minerals Sporting Fields are a 52-acre world-class facility developed and operated by Sporting Club. Conveniently located just one mile east of Children’s Mercy Park, Compass Minerals Sporting Fields is one of the premier youth soccer destinations in the Midwest, having played host to some of the region’s largest youth soccer tournaments. The multi-use fields are also capable of hosting baseball and softball tournaments in addition to adult recreational leagues.

NO OTHER PUB

Only Sporting Kansas City would look at the Power & Light District, one of the most exclusive entertainment areas in the region, and say, “we should build a soccer pub there!” So they did. And since, No Other Pub, named for a popular Supporter’s Club saying (No Other Club but SKC!) has been a popular destination for Kansas Citians and tourists alike. Part sports bar, part gaming parlor, and part social lounge – there truly is No Other Pub!

SWOPE SOCCER VILLAGE

Training home to Sporting Kansas City’s USL team (Sporting KC II) and all five academy teams, Swope Soccer Village is a first-class, 9-field complex that includes Children’s Mercy Victory Field, which has been home to the Big 12 women’s soccer championship and a number of other high-profile matches.

MARKETING PARTNERS

FIRST TEAM PARTNERS

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